Ouga Japan, which develops OPPO smartphones in Japan, will launch two terminals as a summer model.One is "Find X3 Pro", a flagship model.The other is "RENO5 A", which is connected to the RENO A series, which has been developed as a unique series of Japan.The former is au, the latter is Y! Mobile and Rakuten Mobile, and the SIM lock -free version is sold at electronics retailers.
OPPO has been three years since the entry, but it has gradually increased its share in the SIM -free market, and has increased its career handling.Find X3 Pro and RENO5 A have come out of the company as the next one.Here, I would like to look back on the characteristics of the two models and explain the company's aim.
SIMロックフリー版の「Reno5 A」と「Find X3 Pro」を発表したオウガ・ジャパンReno5 AのCMには、タレントの指原莉乃さんを三度起用したOPPO, which landed in Japan in 2018, had a mismatch of the SIM lock -free smartphone and the mismatch of the terminals to launch, and the low -altitude flight continued.On the other hand, the company was also active in capturing Japanese specifications such as Osaifu -Keitai.Reno A, the origin of RENO5 A, has made these results fruitful.In conjunction with the introduction of the model, Rino Sashihara, the same name as the terminal, is used as a commercial.At the same time, KDDI and SoftBank will handle terminals in 2020, as they will share at a stretch in the SIM -free market.
OPPO, which released Reno A in 2019, launched the successor, Reno3 A, the following year.The 2021 version is Reno5 A, which is newly released.The RENO A series is a terminal developed on a zero -based in Japan (Kenzo Kono, Senior Managing Director of Oga Japan).It is noted that it corresponds to specifications such as Osaifu -Keitai and waterproof and dustproof (jin), but it is not simply a terminal that adds functions and coloring for Japan to global models.It is said that it is originally designed to the details of the specifications so that it can be served in the price range that matches Japanese market trends.
Reno Aシリーズを、日本に合わせてゼロベースで開発した端末だと語る河野氏Reno5 Aも、引き続きおサイフケータイに対応するCompared to the "Reno5 5G" for overseas specifications, the processor is the same as Snapdragon 765g, but the display is a LCD from an organic EL or a fingerprint sensor has moved from inside the display to the back.You can see that it is trying to do.On the other hand, Reno5 A can select the second slot in the dual SIM from physical SIM and ESIM, and also use microSD.From the fine parts other than Osaifu -Keitai and waterproof and dustproof, traces that have taken the needs of Japan are visible and hidden.In addition to simply adding Japanese specifications, it is finished on optimized terminals, including specifications and prices.
液晶を採用したことに伴い、指紋センサーは背面に搭載されたLooking at the RENO A series, it is the first time that it supports 5G in addition to improving the specifications.Since it is handled by Y! Mobile, in addition to the newly assigned frequency for 5G, it is a frequency band that is diverted from 4G 1..It also supports N3 in the 7GHz band and N28 in the 700MHz band.The diversion frequency is as high as 4G, but the area is expanding rapidly.There are still few models that support the diverted frequency band in the SIM lock -free model, so it is likely to be a powerful candidate as a terminal used for sub brands and online plans / brands.
プロセッサには5Gモデム一体型のSnapdragon 765Gを採用。Reno Aシリーズ初の5G端末だThe sales channels are wide, as Reno A and Reno3 A have steadily accumulated.RENO5 A sells major MVNOs such as Y! Mobile and Rakuten Mobile, as well as IIJmio, AEON Mobile, OCN Mobile ONE (Goo Simseller), and Biglobe Mobile.In addition to Amazon, Rakuten Ichiba, online stores, it is also lined up at major home electricity retailers.A TV commercial featuring Rino Sashihara will also be broadcast, and if it is well known, it will be a terminal that will be nominated as in the previous RENO A series.
Y!mobileと楽天モバイルが取り扱う他、MVNOや家電量販店、オンラインストアなどでも販売されるFind X3 Proの販路を拡大した理由は？