``Rakuten Mobile'' is the top MVNO share for individuals, and ``mineo'' is the top in terms of satisfaction Investigation by ICT Research Institute

　ICT Research Institute announced the results of the "2021 MVNO Cheap SIM User Trend Survey" on May 26th. This survey is based on the results of a web questionnaire for mobile phone users.

　The brands used by mobile phone users for personal use are "NTT docomo" at 28.5%, "au" at 21.7%, "UQ mobile" at 3.5%, "Softbank" at 15.8%, and "Y!mobile" at 7.4%. %, "Rakuten Mobile (UN-LIMIT)" was 7.3%, and MVNO was 15.8%. At the time of the previous survey, Rakuten Mobile was only an MVNO, but this time the number of users as an MNO alone accounted for 7.3%. A few percent of users of dedicated plans are also appearing.

　The services used by MVNOs (multiple answers) are "Rakuten Mobile (MVNO)" at 15.9%, "mineo" from Optage at 14.3%, NTT Communications' "OCN Mobile ONE" was 9.6%, "LINE Mobile (other than LINEMO)" was 9.4%, "IIJmio" was 8.7%, "BIGLOBE Mobile" was 8.4%, and "AEON Mobile" was 5.4%. The top four companies account for about half of the market share, and the top seven companies account for about 70% of the market share.

　For users of a total of 27 brands of MNO/MVNOs surveyed this time, there We asked about the satisfaction level of 10 items such as "reliability to the customer". The item with the highest average user satisfaction was "ease of contract procedures", with an average satisfaction point of 64.2 points on a scale of 100, and the item with the lowest user satisfaction was "ease of connection to the call center." 47.8 points on average. In past surveys, MNO users tended to have very low satisfaction with billing systems, but the introduction of online-only plans has boosted the overall level of satisfaction among MNO users.

In the "Overall Satisfaction", which combines the satisfaction of 10 items, mineo, which received a high evaluation in the rate-related items such as "ease of contract procedures" and "whether there is an optimal rate plan", received 70.0 points. Top. IIJmio, which received a high evaluation for “reliability of business operators,” followed with 69.5 points, followed by LINE Mobile with 68.0 points.